Hiring vs. using a marketing agency: which is more cost-effective?

Calculate the difference below

To help you decide we have created this handy interactive calculator.

Let’s do some math!

Cost to hire an employee


Cost to hire an agency


Man looking at computer

To hire or not to hire…

We hope this calculator helps shed some light on the costs associated with hiring a new employee or outsourcing your marketing needs.

We can go on and on about why it’s better to hire an agency (and so can some of our clients), but it truly comes down to your goals, timing, and of course, budget.

Remember, when you hire an employee, you only get the skills and time of that single, solo person. Enlisting in a marketing agency gives you access to a variety of people, each with different capabilities and knowledge, offering you that extra oomph and perspective. Additionally, an employee is a long-term commitment that includes investing time and money in onboarding, training and development, whereas using an agency can be started and stopped to work with your current budget.

We’re ready to help

Now that you’ve had a chance to see the numbers, it’s time for you to go back, check your budget (and your pipeline), and make the best choice for you and your team.

To help with figuring out your budget, you can view our subscription pricing and ready-to-launch packages.

Have you decided that an agency is the best option to help you for the short- or long-term? Give Content Matterz a try! Our team of expert content marketers, savvy copywriters and talented graphic designers has the experience and knowledge to jump in and help right away.

Ready to sign up, or just have a conversation?

Two people discussing business

Ready to go, or need more info?

Just enter your details below.